7 Mar 2024 09:00 10:50
Ballroom 1 & 2
Time Session
The Generative AI Opportunity: Marketing’s Bold and Responsible Future
Generative AI is a rapidly evolving field with the potential to revolutionize the marketing landscape. By automating tasks, generating creative content, and providing insights into customer behavior, generative AI can help marketing leaders save time and money, reach new audiences, and improve campaign effectiveness. We’ll share Google’s perspective on how marketing leaders can make the most of this moment - driving real business outcomes today, while also ensuring your organization is set up for success tomorrow.
Caroline Yap Speaker Global Managing Director, AI Business & Applied Engineering Google Cloud
Ballroom 1 & 2
Artificial Intelligence in Healthcare, Changing the Cancer Care Continuum Towards a Better Life
Artificial Intelligence is fundamentally changing the way we understand, detect, and treat health and disease. Harbinger Health is pioneering early-stage cancer detection using Artificial Intelligence before the cancer becomes visible or symptomatic, through a simple, low-cost blood test accessible to everyone. The company has bold ambitions to lead in shaping a future where a cancer diagnosis will be seen as a routine health problem to address, rather than a life-altering event to fear, with profound implications for individuals, healthcare systems, and societies.
Dr. Kieran Chacko Speaker Co-Founder & Head of Data Science, Harbinger Health
Ballroom 1 & 2
AI Powering Innovation, Creativity and Connection
Across Meta’s history, AI has been core to the company’s development and the advancements powering innovation, cutting-edge research and new tools that power creativity and connection. Join Meta as they provide an overview of the investments being made in AI, the potential of AI to transform creativity, and steps marketers should take now. Attendees will walk away with an understanding of the breadth of opportunity created by AI, with actionable marketing applications that can be unlocked today.
Tawana Murphy-Burnett Speaker Head of Global Clients & Agencies, APAC, Meta
Ballroom 1 & 2
5G Horizons: How the Ministry of Communications is Transforming Malaysia for a Better Tomorrow
YB Tuan Ahmad Fahmi Bin Mohamed Fadzil Speaker Minister of Communications
Ballroom 1 & 2