Mediha Mahmood CEO, Communications and Multimedia Content Forum, Malaysia

Mediha Mahmood
Mediha Mahmood is a legal and regulatory professional with cumulative 20 years of post-qualified experience in top legal firms and public listed companies, including Shearn Delamore & Co, PricewaterhouseCoopers Malaysia, ASTRO, and AirAsia Digital. Adept at navigating regulatory landscapes, shaping policies and managing strategic collaborations, Mediha is currently the CEO of the Communications and Multimedia Content Forum (CMCF). Since taking up the leadership role at CMCF, she has spearheaded its complete rebranding and led the revamp of the Content Code, with nationwide involvement of industry players, policy-makers, and members of the public. She recently led efforts with international Online Curated Content (OCC) service providers in publishing 'The OCC Guidelines', designed as a supportive tool for all OCC service providers in Malaysia.

Day 2 - March 7, 2024 (Thursday)

Time Session
11:10
12:10
  • Generative and Collaborative AI & the Creative Work
    Exploring the interaction between humans and generative AI in creative fields. Discussing real-world examples where this collaboration enhances innovation. Addressing ethical considerations and strategies for effective human-AI creative synergy. Highlighting the potential for expanded creative boundaries and responsible AI use.
    Aleksandra Przegalinska Speaker Vice Rector, Kozminski Universityhttps://storage.unitedwebnetwork.com/files/184/1aeba128b76aa75beefa1dd143d10f72.jpg
  • Panel Discussion: AI & Advertising - Navigating the Legal and Policy Issues
    The use of AI in advertising presents enormous opportunities. As technology and adoption evolve, however, new legal and public policy issues emerge. In this panel discussion, we'll explore how to take advantage of AI while navigating the legal risks, in a rapidly evolving landscape.
    Jeffrey Greenbaum Moderator Managing Partner, Frankfurt Kurnit Klein & Selzhttps://storage.unitedwebnetwork.com/files/184/82ad285a8f6b60b0416bbff2ee0b5835.jpeg
    Alexander Smith Panellist Head of Corporate Affairs, Knowledge and Information Products, Googlehttps://storage.unitedwebnetwork.com/files/184/21641fd9e9adb2c1a7e3289b8800d230.png
    Mediha Mahmood Panellist CEO, Communications and Multimedia Content Forum, Malaysiahttps://storage.unitedwebnetwork.com/files/1061/c07c4e6ac00ee54d101352e4caac68f8.jpeg
    Peri Fluger Panellist General Counsel, Ruder Finnhttps://storage.unitedwebnetwork.com/files/184/0b0ef9a1f57cf12119510067f1233ec6.jpg
Ballroom 1 & 2