Jeffrey Greenbaum Managing Partner, Frankfurt Kurnit Klein & Selz

Jeffrey Greenbaum
Managing Partner of Frankfurt Kurnit since 2010, Jeffrey A. Greenbaum is one of the country’s leading advertising lawyers. He is a partner in the firm's Advertising, Marketing & Public Relations Group and has extensive experience representing advertisers, advertising agencies, and social media and other online platforms on advertising and intellectual property matters. He is also the Chairman of the Global Advertising Lawyers Alliance. In 2023, Best Lawyers in America named him “Advertising Lawyer of the Year” for the New York metro-area for the third time. Mr. Greenbaum counsels clients on a wide variety of advertising-related matters, including advertising regulation, rights clearance, influencers and social media, artificial intelligence and other emerging technology, sweepstakes and promotions, SAG-AFTRA, network and other media clearance, and global clearance.

Day 2 - March 7, 2024 (Thursday)

Time Session
11:10
12:10
  • Generative and Collaborative AI & the Creative Work
    Exploring the interaction between humans and generative AI in creative fields. Discussing real-world examples where this collaboration enhances innovation. Addressing ethical considerations and strategies for effective human-AI creative synergy. Highlighting the potential for expanded creative boundaries and responsible AI use.
    Aleksandra Przegalinska Speaker Vice Rector, Kozminski Universityhttps://storage.unitedwebnetwork.com/files/184/1aeba128b76aa75beefa1dd143d10f72.jpg
  • Panel Discussion: AI & Advertising - Navigating the Legal and Policy Issues
    The use of AI in advertising presents enormous opportunities. As technology and adoption evolve, however, new legal and public policy issues emerge. In this panel discussion, we'll explore how to take advantage of AI while navigating the legal risks, in a rapidly evolving landscape.
    Jeffrey Greenbaum Moderator Managing Partner, Frankfurt Kurnit Klein & Selzhttps://storage.unitedwebnetwork.com/files/184/82ad285a8f6b60b0416bbff2ee0b5835.jpeg
    Alexander Smith Panellist Head of Corporate Affairs, Knowledge and Information Products, Googlehttps://storage.unitedwebnetwork.com/files/184/21641fd9e9adb2c1a7e3289b8800d230.png
    Mediha Mahmood Panellist CEO, Communications and Multimedia Content Forum, Malaysiahttps://storage.unitedwebnetwork.com/files/1061/c07c4e6ac00ee54d101352e4caac68f8.jpeg
    Peri Fluger Panellist General Counsel, Ruder Finnhttps://storage.unitedwebnetwork.com/files/184/0b0ef9a1f57cf12119510067f1233ec6.jpg
Ballroom 1 & 2